1. Submitting international services at competitive prices.
  2. Adopting of international systems in quality, health and safety.
  3. keeping up with market developments and knowing about the secrets and techniques of work.
  4. Giving the staff training and learning opportunities to develop their capacities and skills.
  5. Getting client satisfaction and controlling their thinking with various competitive advantages.
  6. Creating new systems at work exceeding client expectations.
  7. Creating job opportunities for Iraqi youth to contribute to the eradication of unemployment.
  8. Expansion and proliferation around the world with new tools and mechanisms.
  9. Being the best reference for partners and clients.
  10. Contribute effectively to the reconstruction of Iraq.